Predictions for AR & VR usage in retail ecommerce

Predictions for AR & VR usage in retail ecommerce

An article looking at AR and VR and asking what needs to happen for these technologies to become more widespread in retail eCommerce.    A few years back, I was opining to pretty well everyone I came across that the future of homewares and furniture was all about...
Personalisation – a personal perspective

Personalisation – a personal perspective

Personalisation is the holy grail in eCommerce, promised by 1,000s of different technologies, but delivered effectively and productively by very few. In this piece I try and build an understanding what effective personalisation could be and, in doing so, help those...
Some simple criteria for investing in eCommerce

Some simple criteria for investing in eCommerce

When I updated my job title on LinkedIn to Investor and Advisor I never realised how many requests for funding I would receive. It forced to me to think about what would persuade me to part with my hard-earned savings. In this piece I lay out what I think any new...
Big ticket retailing – how different is it really?

Big ticket retailing – how different is it really?

In this piece I look at the retailing of higher ticket items, and ask whether it’s really any different to selling lower priced product. Whilst there’s much that is similar, there are differences, and understanding these could help you achieve greater...
What to do in a recession

What to do in a recession

Many eCommerce professionals will never have experienced a recession. As it looks like we’re due a period of prolonged slow growth, I look in this piece at some of the strategies and tactics that may help digital retailers to succeed in this harsher environment....
The future of the physical store

The future of the physical store

When I started in retail, eCommerce wasn’t even a dream – most of us hadn’t even imagined it. Things have changed a little since then. In this piece I look at the role of the store and what it can deliver that eCommerce either can’t or...